Optimizing the Workplace for Innovation:

Designing Spaces That Cultivate Creativity

Optimizing the Workplace for Innovation:

Designing Spaces That Cultivate Creativity

Designing for Innovation

For creativity and innovation to flourish, space design should protect people’s ability to focus and encourage restorative behaviors in the workplace. Given the right spaces to support the ideal creative rhythms within an organization, people can be free to do what they need to do to innovate.


  • Dedicated team spaces insulated by physical barriers allow strategic, high-focus group work to be done

  • Set up for social interaction, inspirational group restore spaces with elements of nature invite people in and help ideas flow

  • Spaces that allow individuals to externalize ideas help them lock in information. Physical barriers block distractions, allowing users to concentrate on their work.

  • Accessible, informal spaces with daylight views offer individuals the ability to restore, while providing connections to others and information.

Smart design fosters creativity with individual and collaborative spaces that support a rhythmic combination of high-focus work and restorative activities (yes, this means rest!) throughout the workday.

Innovation Landing Page_B__r6_c3 Innovation Landing Page

Designs that encourage this rhythm of activities in the workplace set the stage for innovation.

... And, all organizations need to innovate!

How can your design unlock creativity and innovation?

  • Should be Empty:

This interactive PDF explores:
•  Sample floorplates for two different workgroup styles.
•  How design supports the unique creative rhythms of different groups.
•  Foundational elements for group and individual spaces.
•  Ways spaces can flex as needed.